News and Trade Day Information

Bacardi Brown-Forman Brands launches new ‘Your Store’ Website

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Bacardi Brown-Forman Brands, renowned spirits company, has created a new trade support programme to help retailers make the most of their spirit, RTD and sparkling wine offering. Named ‘Your Store’, the website is an innovative tool that assists retailers to drive sales of sparkling wine, spirits and ready to drink (RTD) spirits by offering category, [...]

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Imperial Trade Day: 27th April – Don’t Miss Out

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Imperial Cash & Carry will be holding a trade day on 27th April. Make sure you don’t miss out on the special offers and prizes to be won! It’s Imperial’s 25th Anniversary year, so we will be celebrating driving up your profits for 25 years by showcasing Red Bull’s Formula 1 car as well as [...]

Jeremiah Weed Brew

Jeremiah Weed Brews Launch at Imperial

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Jeremiah Weed Brews are a range of refreshing tasting brews, reportedly “best served in a jam jar over ice”. This latest innovation from Diageo is available in two variants: Jeremiah Weed Root Brew, which has a distinctive ginger beer-like tast Jeremiah Weed Sour Mash Brew, which has a distinctive Bourbon-like taste This unique brand aims [...]

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