Yearly Archives:: 2014

Imperial Win Two Awards at him! Wholesale Awards 2014

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We are delighted to announce that Imperial Cash & Carry won two awards at the annual him! Wholesale Awards 2014 held last week at St George’s Park, Burton upon Trent: Best Wholesaler for Customer Service Voted by Independent Retailers and Foodservice Operators Best Wholesaler for Promotions Voted by Independent Retailers and Foodservice Operators him! is a […]

Mila Kunis ‘Jim Beam Bourbon’ Ad

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We’re all used to seeing big stars in alcohol adverts on TV or on-line, but this is truly exciting. One of the most prominent and memorable stars of That 70s show and of countless Hollywood movies, Mila Kunis has just appeared in a new Jim Beam television advert.               […]

Choosing the right beer for the world cup

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With literally thousands of beers to choose from it can some times be tough to decide. There are two main things to consider when choosing your beer. 1) Will everyone like it. The worst thing to do is pick a beer that only half of your friends will enjoy. It is likely that if this […]

FIFA World Cup 2014 – Drive Footfall through Football!!

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The FIFA World Cup 2014 runs from Thursday 12th June 2014 to Sunday 13th June 2014. This represents a massive opportunity for the off-trade sector. Every time England score, it could add up to £198.5million for the UK’s shops, pubs and restaurants, according to a new survey. The report estimates that at least 23 million Britons […]

MOTHER’S DAY MALIBU DRINK IDEAS

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With Mother Day just around the corner why not surprise your mother with some refreshing Malibu cocktails. We are sure that she will be impressed by these mixes.                             By Rahul Mulchandani

The Highs and Lows of 2013

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  What were the highs and lows of 2013? And how can we in the industry use what we learnt from this to inform our strategy for 2014? We valdiazep.com discussed these issues with some of the leading wholesalers and manufacturers in the industry at Better Wholesaling’s Roundtable Forum. Read all about it here!